3D LED Digital Billboard Trucks
What We Do
In today’s world where potential customers are bombarded with adverts, the visual impact of the delivery mechanism makes all the difference. New technology and a unique wow factor make that impact.
High Definition Digital LED Billboard Truck
We combine our state-of-the-art 3D LED digital billboard trucks, and our software and web experience, to create advertising packages that deliver high-impact mobile digital billboard advertising across North Georgia and the greater metropolitan Atlanta area.
The video to the right consists of a series of HD clips shown on the side of one of our trucks designed to demonstrate the brightness, resolution, color range and clarity of the trucks. They are second to none.
Software and Web Help
We can help get your site further up the page using established principles.
Typical Service Area
Our LED billboard trucks target key Atlanta traffic corridors as well as high foot traffic events and malls, helping brands increase visibility and generate leads. This type of advertising is often referred to as Out Of Home advertising with the corresponding acronym being OOH advertising.
New Isuzu 270 degree HD LED Billboard Truck
We also offer a nationwide franchise opportunity for entrepreneurs wanting to build an outdoor advertising business.
Our Trucks
High Def Video
Our state-of-the-art digital LED trucks have some of the highest resolutions and brightest screens in the industry and are capable of static images or moving video on one or more sides of the truck to showcase messages beautifully.
Here is a p2.5 (LED pitch of 2.5mm) truck showing a UHD video segment. This could be the game, a concert, or anything else you care to stream reproduced at double the industry standard resolution.
Our trucks also do not have pillars between the side and rear screens allowing us to show 3D anamorphic and wrap around video.
While outdoor LED digital displays are not new, two display screens placed at 90 degree angles are a relatively new concept that is being embraced across the world in multiple major cities. The 90-degree screens, without a supporting pillar between the screens, facilitate wrap around and 3D videos.
90 Degree Screens with no Gap
Here is one of our trucks transitioning from a flat message on one side of the truck to a 3D anamorphic message.
Better Display of single Video on Two Adjacent Screens
Here is an AI video wrapped around the left and rear screens of a truck. This is not a true 3D video but creates a great depth and 3D impression largely because of the lack of supporting pillar between the left and rear screens.
Videos like this are ideal for a pool or water-based business to overlay their messages.
Advertise Your Business
Services We Provide
We are a business that provide services that fall into three basic areas:
- Provide digital LED billboard trucks to broadcast your message
- Provide media, images or videos, that you can run on our trucks
- Provide help getting customers to where you want them to be in your online presence.
Our primary focus is providing trucks for a customer’s advertising, however, not every business is able to produce their own images and video, so may want to commission us to help or produce it for them. Similarly, and because we have a technology and software background, we can help getting customers to where you want them on your online presence. This may include website updates, key word advice, feedback on website statistics, submitting sites to search engines, pay per click advertising etc. There are numerous companies that focus on the latter but if you like speaking in clear simple English with no acronyms, we just might be the one stop shop for your business.
Advertising Media Production
The videos on this site are real, not photoshopped or created using AI, and were taken using an $800 Canon camera and a $500 Canon lens. In fact, the trucks look better in real life than in the videos, because if you look closely, you can see the interference (distortion, bands or lines) that occurs when there is interaction between the truck screen and the camera. This is easiest to spot on the blue water video and is simply not there when viewed with the naked eye. We could remedy this easily by ‘photoshopping’ (synthesizing) the videos that we put on our site but decided to leave that to others.
The videos running on the trucks, however, are a different matter and are difficult and time consuming to produce. We can provide your business with similar media. Large corporations spend significant sums of money making some of the most eye-catching 3D, AI and animated videos appearing in major cities across the world to attract customers. Now the same technology and delivery mechanism is available to you.
3D Video
3D Video invariably involves animation because 3D objects are not real pictures but are models that mimic real pictures that are able to be rotated in free space by the video software. Step one, is therefore to model the image using animation. A 2D picture cannot be used as a 3D model, unfortunately. It is the rotating and moving of the 3D model that creates the perception of depth to the video.
3D on One Screen
Here is a 3D video shown on one screen. One flat screen is obviously two dimensional, but the animation is used to give the 3D effect.
3D on Two Screens
Here is a 3D video shown on two screens set at 90 degrees, the rear and right of the truck. A third dimension is now added because the screens are set at 90 degrees.
3D videos shown on two screens set at 90 degrees are termed anamorphic. Anamorphic addressing how the video is distorted to appear natural and give depth using two surfaces.
If choosing a 3D solution we suggest combining a 3D anamorphic video and a regular 3D video to wrap the whole truck.
3D Anamorphic, 2 Screens, Product
3D anamorphic, great for products.
3D Anamorphic, 2 Screens, Real Estate
3D anamorphic, great for restaurants, doctors, dentist or any real estate based business.
3D Anamorphic Production
Animating a 3D scene of a billboard truck sitting in a container with a logo on the back of the container.
3D Anamorphic Adding Color and Light
Having settled on the basic concept, then the animator has to add color and lighting effects for every frame in the scene. If the scene is 10 seconds long, and the video runs at 30 frames per second, then there are 300 frames to consider. A tiny change in animation, color and lighting is implemented for each frame until the whole scene is completed and runs seamlessly.
Artificial Intelligence (AI) Video
Here’s what AI has to say about AI video: Videos created or modified by artificial intelligence, using machine learning to generate content from text prompts, images, or existing clips, automating tasks like scriptwriting, animating avatars, and editing to produce professional videos without extensive human filming or skills, streamlining creation for marketing, training, and entertainment.
Creating a 3D Effect with a 2D Video
Here is an AI generated video that is not 3d, but is a 2D video wrapped around two surfaces of a truck.
The video has the appropriate pixel dimensions to cover two sides of a truck such that it is not distorted.
Despite not being 3D, it gives an uncanny feeling that the truck is actually carrying a tank of water. AI videos are not just restricted to water and options are only limited by your imagination!
AI HD Spaceman Video
Another high-definition AI video that beautifully demonstrates the capabilities of our high definition p2.5 screens.
P2.5 means that the LEDs are spaced 2.5 mm apart, as oppose to the industry standard of 4mm or 5mm. This results in a resolution of approximately double that of other LED trucks.
Animated Video
Sometimes simple animated video shown to thousands of people going to the game is all it takes to get your business noted. Here are some examples of flat (2D) animated video that we can provide.
One Video, 3 Sides
Here is a 2D animated video repeated on the left and rear of the truck. Because the rear of the truck is significantly narrower than the side, the video was not distorted but was cropped to fit the rear panel.
Consequentially, the same source video is displayed on all three sides, so video production cost is decreased.
One video is produced for the whole truck.
Two Videos, Three Sides
Here the 2D animated video is shown on the left and right sides of the truck with a second video ran on the rear that is in sync with the side.
For this effect, two videos have to be produced.
One Video, Two Sides, Same Video Cropped, Third Side
Here is a 2D animated video shown on two sides and the rear of the truck. All the video footage is the same but the video for the rear panel is cropped showing only the center piece.
For this effect, only one video is required.
Another take away from this video is that it is so bright using white and primary colors it is hard to miss. The bright screens of the truck are hard to miss!
Media Visibility; Direct Customers to your Existing Media
Most companies’ goals are to drive customers to their web site, or a specific page on their web site, and then from there capture the sale.
People don’t remember phone numbers or complicated URL’s, so we use simple common sense principals to get the customer to where you want them on your site or social media platform.
QR Code
We can provide quick response (QR) codes to direct customers to pages that are deep within your site or social media that may be difficult to find for customers that don’t know your business.
Another technique is to purchase an easy to remember URL: (e.g., my-thing.com)
(URL – Uniform Resource Locator – e.g. www.3DBillboardTrucks.com)
that is specific to your particular campaign, advertise the easy URL (add a QR code and statistics for good measure) and redirect it to your preferred landing page. This may well be a complicated and lengthy URL for example: (www.harrys-pools.com/pool-equipment/chemicals/etc, etc…/my-new-thing.html))
We can also help optimize your site by suggesting and adding key words to your web pages to help your site feature higher in the natural search engines.
We can create site maps and submit your site to the major search engines to speed up and increase high positioning in the natural search engine rankings.
Another technique is to pay for advertising such that your site appears in the advertising section of the search engine results using a pay per click campaign.
How is Your Site Performing?
Having spent some advertising dollars on some of the concepts above, how can you tell how well those dollars were spent?
One way is to monitor the statistics relating to your site, meaning, where are the page views and loads coming from, how long are people spending on your various pages, and how many of those potential customers are becoming real paying customers?
Having us add statistics to your site is a great way to obtain this feedback.
Campaign Types
We offer two basic campaign types, exclusive use of a truck, or a time slice advert much like a static digital billboard. Each of these campaign types can incorporate video or static images.
Summary
Images and video can be 3D, 3D anamorphic, flat 2D, or AI generated and can be on one or more sides of a truck.
We also offer QR codes or custom URL’s (with statistics) that can redirect a customer to a page deep in your site or social media. Statistics are used to determine how many hits a particular page is getting and where the site read is coming from.
If you already have the media (images and video) we can run that on our trucks without any involvement from us for media production.
Pricing
Although we offer a number of services, the core of our business is to advertise eye-catching content on our state-of-the-art digital LED billboard trucks. We aim to match our competitor’s rates, yet provide a better-quality product.
Contact us here to see how we can help your business.